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Know Media Youth Project:

The Know Media Youth Project was born out of a shared vision of a Brattleboro Union High School senior and an adult member of Know Media to get youth more involved and informed around media literacy and activism. After giving a multi media presentation to over 200 students in the fall of 2001, the first organizational meeting was held and an after school club was formed. Meetings were held at the school weekly from that day forward. Throughout the years, the group was involved in a variety of projects that included:
         
          - “Media Rebellution” events held in the community
          - “Guerilla sticker campaign” in the waiting rooms of local businesses to encourage
            patrons to question ads they were seeing in magazines
          - Dialogue night held with parents and youth at the high school
          - Presentation on how youth are marketing targets at a local youth activism
            conference
          - Video discussions with other students presentations to middle school
          - Students creation of “TheWall” at the school

Below are some pictures and information about some of these projects.

"The Wall"

 
Members of the KMYP created an information wall at their high school that served a number of purposes. First, it was created to provoke curiosity and questions about how the media influence our lives. Their were numerous images side by side with open-ended questions to ponder thought. The wall also had factual data and information in regards to such things as advertising budgets, smoking in the movies, and body image issues. Finally, it was a means to promote the group and spread the word within the school about getting involved.

“Media Rebellution”

 
Undoubtedly, the project that created the most excitement and required the most energy were the two “Media Rebellution” events held in the fall of 2002 and 2003. This was an event open to anyone in the community, with a special focus on youth, to come and participate in exploring and expressing how the media influence our lives on a personal, cultural and global level. The evening included live performances, an interactive graffiti wall, creative distribution of information, raffles, food. Each year also featured a short video that KMYP members created interviewing individuals on the streets of Brattleboro about their thoughts on the subject.

Creating Media at RFB


Martin (Zappala) and Morgan (Ingalls) host a talk and music program at radio free brattleboro. KMYP utilizes a wide array of multimedia, including radio broadcasting, to critique advertising aimed at youth and young adults, including tobacco marketing, and offer positive alternatives to the corporate media.

 

 

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